We make badass dog gear for badass people whose dogs are their ride or die. That love wearing cute shit and don’t settle for boring accessories. That thinks it’s totally normal to ditch your friends just to hang out with your dog.

  • woman-owned

    founded & operated by a downright obsessed dog mom, Jeannie North and her two dogs: Ripley & Rue.

  • eco-friendly

    we reduce our carbon pawprint by printing our products to order. This means longer processing time, but less waste for the environment.

  • badass quality

    using only top-quality fabrics and materials, because you deserve to know that your accessories will keep your beloved fur baby safe.

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